Choice Hacking

Learn what makes buyers tick.

Connect

Featured Posts

Why Steve Jobs stole from a hotel to build the first Apple store (and a free download)

Jen Clinehens

🧠 This Duolingo case study is my most requested...

Jen Clinehens

🧠 Why Netflix thumbnails are a billion dollar business

Jen Clinehens

🧠 The Cobra Effect: When rewarding customers punishes your brand

Jen Clinehens

🧠 How psychology saved Chivas Regal scotch

Jen Clinehens

NEW Podcast: How RED BULL used psychology to become a $12B brand

🚨🎧🚨🎧🚨➡️

Jen Clinehens

Archive

How Spotify Used Psychology to Perfect Its Experience

Jen Clinehens

How Walmart used psychology to become the world’s #1 retailer

Jen Clinehens

How APPLE used psychology to sell 2.3 billion iPhones

Jen Clinehens

Operational Transparency: How "Seeing Behind the Curtain" Wins Over Customers

Jen Clinehens

How psychology perfected the PELOTON experience

Jen Clinehens

NEW Podcast: How psychology saved Domino's Pizza

🚨🎧🚨🎧🚨➡️

Jen Clinehens

Empathy-Driven Marketing: Secrets From Nike, Spotify And Disney

Jen Clinehens

How to be your buyer's first choice, every time

Jen Clinehens

The Psychological Power of Starbucks' Most Popular Drink

Jen Clinehens

NEW Podcast: How a tiny perfume company used psychology to take over the world

🚨🎧🚨🎧🚨➡️

Jen Clinehens

The psychological secrets of luxury consumers

Jen Clinehens

NEW Podcast: How RED BULL used psychology to become a $12B brand

🚨🎧🚨🎧🚨➡️

Jen Clinehens