Choice Hacking

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Featured Posts

Why Steve Jobs stole from a hotel to build the first Apple store (and a free download)

Jen Clinehens

🧠 This Duolingo case study is my most requested...

Jen Clinehens

🧠 Why Netflix thumbnails are a billion dollar business

Jen Clinehens

🧠 The Cobra Effect: When rewarding customers punishes your brand

Jen Clinehens

🧠 How psychology saved Chivas Regal scotch

Jen Clinehens

Archive

🧠 How psychology built (and might break) NETFLIX

Jen Clinehens

NEW Podcast: How COURSERA made education addictive

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Jen Clinehens

🧠 Pratfall Effect: Why failure can build more trust than success

Jen Clinehens

NEW Podcast: The psychology behind Spotify’s success

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Jen Clinehens

🧠 How psychology almost killed Coca-Cola

Jen Clinehens

NEW Podcast: The Billion Dollar Marketing Genius Behind Grey Goose

Season 6 of the Choice Hacking podcast is now live!

Jen Clinehens

🧠 Generation Effect: How McDonald's, IKEA, and Aldi use it to drive engagement

Jen Clinehens

NEW Podcast: The psychology behind Quibi's $2B fail

Season 6 of the Choice Hacking podcast is now live!

Jen Clinehens

🧠 Why "ugly" websites are more persuasive

Jen Clinehens

NEW Podcast: How psychology saved Chivas Regal scotch

Season 6 of the Choice Hacking podcast is now live!

Jen Clinehens

🧠 Choice Overload Effect: Why more (usually) isn't better...

Jen Clinehens

NEW Podcast: How coffee (and a bit of psychology) saved McDonald's

Season 6 of the Choice Hacking podcast is now live!

Jen Clinehens